Holly Addison

Head of Consumer Digital & Hospitality, Odgers Berndtson

Holly is responsible for leading executive search assignments for clients across Consumer Technology, Digital, Hospitality, Events and Entertainment and has successfully delivered complex mandates within the UK and across EMEA. She specialises in senior and board-level appointments with a focus on transformational leadership within the marketing, sales, operations and commercial functions.

She has previously worked for a wide range of clients from global corporations to founder-led businesses and private-equity backed SMEs, often building out entire leadership teams. Prior to joining Odgers Berndtson, Holly led the Consumer & Retail Practice in EMEA for a leading global search firm and was previously the founding Director of a boutique search firm specialising in the consumer sector.

Holly was educated in the UK, Switzerland and the USA and holds a Level 5 Certificate in Coaching & Mentoring in Management from Leeds Metropolitan University. She speaks Spanish & French.

Sarah rover UKHospitality Conference

Sarah Clover


Sarah Clover is nationally recognised as an expert in the Hospitality and Leisure Industry.


She provides advice and representation to all sectors, and she has been involved in some of the most important cases to emerge in the last decade.


Sarah sits on the Boards of the Institute of Licensing; the Night Time Industries Association and the Music Venue Trust. Between 2016 and 2017, Sarah served as the Specialist Adviser to the House of Lords Select Committee on the Licensing Act 2003.


Her specialist interest is the relationship between Licensing and Town & Country planning, and she advises Government and private clients on relevant issues

Kathy Dyball

Head of Marketing, caterer.com

For 20 years Kathy has worked closely with hospitality employers to help them understand and
address recruitment challenges. As Head of Marketing for Caterer.com, the UK’s largest hospitality job board, Kathy is passionate about enabling the industry to tell inspiring stories about incredible career opportunities; stories which reach both those within the sector, and those who have yet to view hospitality as an employer of choice.


A technology company with a hospitality heart, Caterer.com enables employers to reach the people they want to hire through unparalleled candidate audiences, data and technology. The teams at Caterer.com work with the industry, for the industry, and support employers with the customer service you’d expect from a hospitality business. Find your hospitality people with Caterer.com.

James Hacon

Partner and Managing Director, Think Hospitality

James is a multi award winning hospitality marketing, brand and development strategist, he
has worked as an executive, consultant and investor to provide strategic advice to more than 50
hospitality brands in more than 10 countries. His experience stretches almost all sectors of hospitality from independent Michelin starred restaurants and boutique hotels through to multi-site restaurant brands and international hotel companies.

He is the co-founder of the Restaurant Marketer & Innovator, a judge at the Great British Takeaway
Awards, an Ambassador for the charity Only A Pavement Away and on the advisory board of the
Global Restaurant Investment Forum.

Kate Nicholls

CEO, UKHospitality

Kate Nicholls was appointed CEO of UKHospitality in early 2018, the trade association having been formed by the merger of the ALMR and the BHA. Kate had been the CEO of ALMR since September 2014, having previously worked as its Strategic Affairs Director and Head of Communications.


After gaining a degree in English and a post-graduate diploma in competition law, Kate worked as a researcher in the House of Commons and European Parliament before joining Whitbread as Government Relations Manager.


She was a Director at a leading public affairs company before founding her own strategic communications consultancy in 2000. She is a graduate of Fitzwilliam College, Cambridge and Kings College London.

Robin Rossmann

Managing Director, STR

Robin Rossmann is Managing Director of STR, leading its operations across EMEA, APAC and LATAM.


Robin is focused on continuing to improve the way STR provides the hotel industry with robust and insightful performance benchmarking that enables stakeholders to make better decisions.


Robin has over 15 years' focussed hotel sector experience, including 13 at Deloitte where he advised on hotel strategy, business planning, investment appraisal, market reviews, financial and commercial due diligence, IPOs, debt advisory, valuation, financial assurance, controls improvement and risk management.

Sir Martin Sorrell

Executive Chairman, S4 Capital

Sir Martin Sorrell is Executive Chairman of S4 Capital, which is building a new age, new era, digital advertising and marketing services platform for clients.

Sir Martin was CEO of WPP for 33 years, building it from a £1 million “shell” company in 1985 into the world’s largest advertising and marketing services company, with a market capitalisation of over £16 billion, revenues of over £15 billion, profits of approximately £2 billion and over 200,000 people in 113 countries.  Prior to that, Sir Martin was Group Financial Director of Saatchi & Saatchi Company plc for 9 years and worked for James Gulliver, Mark McCormack and Glendinning Associates before that. S4 Capital recently merged with MediaMonks and MightyHive and is listed at the London Stock Exchange under SFOR.

He supports a number of leading business schools and universities, including his alma mater, Harvard Business School and Cambridge University and a number of charities, including his family foundation.  He is married to Lady Cristiana Falcone-Sorrell and has four children and seven grand-children.

Steve Cassidy Hilton

Stephen Cassidy

SVP & MD, UK & Ireland, Hilton

Steve Cassidy is responsible for the company’s multi-brand portfolio across the British Isles. He joined Hilton’s revenue management team in 2009, moving into hotel operations in September 2011. His remit expanded in 2015 to oversee Hilton’s operations in the UK & Ireland, Hilton’s largest single market outside the U.S.

In his current position, Steve is responsible for the operations of hotels ranging from the luxury Waldorf Astoria Edinburgh - the Caledonian and flagship London Hilton on Park Lane to a growing portfolio of value-focused Hampton by Hilton and Hilton Garden Inn properties.

In 2018, Steve oversaw the opening of more than one hotel a month, including the Hampton by Hilton Edinburgh Airport. He has driven the development of Hilton’s management services in the UK & Ireland, innovating and enhancing Hilton’s proposition to owners, and is responsible for more than 9,000 Team Members in the UK & Ireland. Steve is a Board Director of UKHospitality.


Steve graduated from Edinburgh’s Napier University with a degree in accountancy, before forging a successful career with British Airways, where he spent almost two decades in senior management positions in finance, operations and commercial fields.

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Daniel Davies

Chairman, the Institute of Licensing

Dan was appointed Chairman of the Institute of Licensing on 29 January 2015. Dan is founding Director and Chief Executive of CPL Training Group, the leading provider of face-to-face training and e-learning online to the licensed retail and hospitality sectors. Daniel brings with him over 20 years’ of experience in licensing training, having established CPL Training Group in 1991.


The company, which was created to fill a training gap in the market for new licensees, swiftly adapted and grew to provide training solutions in the wake of licensing law reform. It is now the largest provider of the Award for Personal Licence Holders (APLH), the Scottish Certificate for Personal Licence Holders (SCPLH) and Scottish Certificate for Personal Licence Holders Refresher qualification (SCPLHR). Prior to the establishment of CPL Training Group,Davies had hands-on experience managing large nightclub businesses in the Wirral.


As well as winning numerous company awards for CPL Training Group, he was awarded Liverpool Young Director of the Year at the Northwest Director of the Year Awards in 2010 and Young Entrepreneur of the Year at Insider Liverpool Professional Awards in 2008.

Thomas Dubaere

COO, Accor Northern Europe

Thomas has played a number of different key roles in the expansion of the Accor network including the development of the ibis family which revolutionised its budget offering into three strong brands; ibis budget, ibis and ibis Styles.


In 2017 he successfully integrated Fairmont properties, The Savoy and Fairmont St Andrews, into the UK network and expanded its upscale offering under the MGallery and Pullman brands.


He launched a new global flagship for the Novotel brand, Novotel London Canary Wharf, within a UK network featuring over 32,000 rooms at over 230 managed and franchised hotels, doubling Accor’s network in ten years.

Debbie Hewitt

Independent Non-Executive Chairman, The Restaurant Group

Debbie was appointed as a Non-Executive Director on 1 May 2015 and Chairman on 12 May 2016. She is currently Non-Executive Chair of White Stuff Ltd., Visa Europe Ltd. and BGL (Holdings) Ltd. and Non-Executive Director of Galaxy Midco 1 Limited (Domestic & General Group).

Her executive career was spent at RAC plc where she was Group Managing Director and prior to that she was in retail management with Marks and Spencer. She is a Fellow of the Chartered Institute of Personnel Development and was awarded the MBE for services to Business and the Public Sector in 2011.

Debbie Chairs the Nomination Committee and is a member of the Remuneration Committee.

Lord Mark Price

Life Peer

Mark Price is a businessman, writer and former government Minister of Trade.


A former Managing Director of Waitrose, Deputy Chairman of the John Lewis Partnership and Chairman of Business in the Community, Mark has spent over thirty years unlocking the power of people in organisations.



He is passionate about creating engaged and happy workforces who in turn create longer-term sustainable success for businesses.

Karin Sheppard

Managing Director, Europe, IHG

Karin Sheppard is Managing Director, Europe, responsible for driving the growth of IHG® and its hotels. Karin is based in Denham, UK.

Prior to her appointment to this role in January 2018, Karin served as Chief Operating Officer (COO) of Australasia and Japan, leading the operations and performance of close to 70 hotels in the region. In her three years as COO, Karin oversaw the market debut of the Holiday Inn Express® brand and the signing of a portfolio deal to develop EVEN® Hotels across Australasia. She was also appointed a Board Member of both Tourism Accommodation Australia (TAA) and the Tourism & Transport Forum (TTF).

In more than 15 years with IHG, Karin has held several senior roles in Europe, Australasia and the Middle East, spanning commercial, operations and brand development. Previous appointments include Chief Commercial Officer (CCO) for Asia, Middle East and Africa, and Vice President, Brand Management for Europe, Middle East & Africa. During her time in Europe, she also represented IHG on several IHG Owner Association Boards.

Karin has more than 20 years of international experience in commercial functions across a variety of industries, including technology, telecommunications and hospitality. She holds a Masters Degree in International Business Administration with Modern Languages, from Aarhus School of Business, Denmark.

Phil Tate

Group Chief Executive, CGA

As Group Chief Executive of CGA, Phil is responsible for all CGA businesses across the UK, France and U.S. as well as the recently acquired CPL Online business.


Previously serving as our Head of Insight and Chief Operating Officer, Phil brings more than 17 years of data consultancy and analytics expertise, technical leadership, and out-of- home food and drink market knowledge to his role in the company.


Since joining CGA, Phil has worked to share his passion for the out-of-home market as well as CGA’s strategy and vision with clients, data partners, and employees alike.

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Claire Clarke

Group HR Director, Casual Dining Group

Claire is responsible for all HR matters across the Group, providing strategic direction in key areas
such as the impact of Brexit, government regulation and matters effecting the employee brand.

Previously People Director for the Concessions and Franchising division within CDG, Claire started
her career in Whitbread PLC and was one of the founding members of HR in Tragus Group Ltd (the
founding company CDG acquired in 2013).

Henry Dimbleby MBE

Co-founder, Leon

Henry Dimbleby is co-founder of Leon Restaurants, the not-for-profit Sustainable Restaurant Association, and the charity Chefs In Schools. He is currently the lead Non-Executive Director at the Department for Environment, Food, and Rural Affairs where he has been commissioned to create a National Food Strategy.

In 2012, he was asked by the government to produce a blueprint for improving school food and food education in Britain. Together with John Vincent, he produced the School Food Plan – one of the biggest shake-ups of school food for a generation. It has overseen, among other changes, the introduction of cookery lessons for all children up to the age of 14, universal free school meals for infants, and new standards for the food served to children in schools. In addition to writing a column for The Guardian he has appeared regularly on Radio 4’s Kitchen Cabinet & BBC’s Saturday Kitchen.

Henry started his career as a commis chef with Michelin-starred chef, Bruno Loubet, before joining The Daily Telegraph. From there he moved to Bain & Company, a management consultancy firm, where he met John Vincent. They spent a lot of time together on the road, travelling for work, where all they found to eat was delicious but life-destroying fried chicken or cold, neon-lit sandwiches. Infuriated by the difficulty of finding tasty, nutritious food on the run, they resolved to do something about it. And so Leon was born.

Bethan Evans

Associate Director, KPMG UK

Bethan is an Associate Director at KPMG, specialising in Infrastructure Strategy. She focuses on addressing disruptive market trends in future mobility – helping clients across the transport ecosystem understand and plan for strategic changes driven by new technology, financial, regulatory and consumer trends, particularly in the areas of Mobility as a Service, vehicle electrification, connectivity and autonomy.


Bethan is passionate about shaping the public sector response to disruption in mobility to enable broad benefits realisation. She has 10 years’ experience of working with senior leaders to resolve challenging strategic issues – covering growth strategy, operational excellence and deal structuring.

Harry Murray MBE

Chairman, Lucknam Park

Harry Murray MBE was appointed Managing Director of Lucknam Park Hotel & Spa in 1997 with the vision of making the hotel the best country house hotel in the UK. He was appointed Chairman of this Relais & Chateaux property in 2010.

Harry has managed luxury hotels for more than 50 years and during his long and distinguished career has chaired and sat on numerous industry committees. He is often described as the consummate hotelier because of his attention to detail & passion for hotel-keeping. He has helped to develop some of the leading hoteliers in the UK and around the world and continues to mentor many others.

Harry was honoured with an MBE in 2006 for his services to the Hospitality Industry. His other accolades include: UK Hotelier of the Year 1986, UK RAC Hotelier of the Year 2004, Catey Lifetime Achievement Award in 2008, AA Lifetime Achievement Award in 2013, and an Outstanding Contribution to Tourism Award in 2016 from South West Tourist Board.


Steve Richards

CEO, Parkdean Resorts

Steve Richards was appointed CEO of Parkdean Resorts in March 2019.


Prior to this he was CEO of Casual Dining Group, a position he held since 2014. Steve began his career at Allied Domecq and has subsequently spent over 25 years in senior management roles within large-scale, multiple-site leisure and hospitality businesses.


He is a former MD of Scottish & Newcastle PLC and Spirit Group, where held board responsibility for 1000 outlets prior to the group's sale to Punch Taverns for £2.7bn in 2007.


He is a also a former CEO of Novus Leisure and is the current Deputy Chairman of UKHospitality.

Fred Sirieix

General Manager at Galvin at Windows & TV Presenter

Fred Sirieix is the General Manager at Galvin at Windows, the Michelin-starred restaurant on the 28th floor of the London Hilton on Park Lane. Fred co-hosted with Michel Roux jnr in the BBC2 series about service and hospitality, "Michel Roux's Service". Fred and Galvin at Windows also appeared in The Apprentice on BBC1 in spring 2012. Since 2015 Fred is also recognized for his key role as the host and charismatic maître d' in the much loved First Dates & First Dates Hotel series on Channel 4 with the programme winning a 2016 BAFTA Award for Best Reality and Constructed Factual.

Fred's TV career has continued to flourish, with 2018 turning out to be an exciting year with him fronting BBC format, Million Pound Menu, which saw restaurant entrepreneurs go head to head to secure a life changing investment for their business. This is fresh off the back of a busy end to 2017 that saw him joining forces with Gino D'Acampo and Gordon Ramsey on ITV in Gordon, Gino and Fred's Great Christmas Roast. The trio were tasked to deliver a spectacular banquet for deserving members of the public and emergency services such as those who risked their lives in the aftermath of terror attacks, and the Grenfell disaster. Their successes working together have only continued as 2018 ended with their smash hit, Gordon, Gino and Fred’s Ultimate Roadtrip on ITV1.

Away from the screen, Fred is a dynamic and highly driven businessman, and a true ambassador for the hospitality industry. 2017 saw the eagerly anticipated release of his book, Secret Service, lifting the lid on the service industry and full of incredible insight from his many years at the forefront of customer service. Fred has spent his life practicing and teaching the art, he consults with international brands across a multitude of business sectors aiding them to instill a first class level of service within the DNA of the business.

Bella Vuillermoz

Director, Property Service Group, Sky

In her role, Bella leads a team of 1,000 people who make Sky a brilliant place to work.  Her team go out of their way to enable Sky colleagues to be at their best every day, from great working environments to great food at half the price of the high street; state of the art subsidised gyms; and lifestyle services.

Prior to her current role, she worked with Chris Stylianou, Sky’s Chief Operating Officer, to launch Sky’s Women in Leadership initiative, which aims to create a 50/50 gender split across Sky’s senior leadership team. Before this, Bella launched Sky Academy, which aims to help one million young people gain skills and experience by 2020, as part of her role as Director of the Bigger Picture, Sky’s sustainability team.